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Every service, one bucket
All your services in one campaign means the cheapest click eats the budget while your highest-margin work starves.
Google Ads for Home Services
Home service businesses sell five services to five different searches. AnvilAds reads your whole site and builds campaigns per service line — each with its own keywords, ads, and budget — then watches all of it daily. You approve one launch card; the agent handles the sprawl.
The searches that matter
These are the kinds of searches the agent builds campaigns around for this trade — grouped by intent, matched to your services, and refined once your account data comes in.
Where the money leaks
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All your services in one campaign means the cheapest click eats the budget while your highest-margin work starves.
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Ads show in towns you don't serve, for jobs you'd never drive to — and every one of those clicks was paid for.
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Gutters in fall, pressure washing in spring. Static campaigns advertise the wrong service half the year.
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Without tracking matched to campaigns, you can't tell which service line your ads actually book — so pricing and hiring fly blind.
How it works
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The agent reads your site — your services, your areas, your offers — and, once you connect it, your existing Google Ads account.
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Structure, keyword themes, and ad copy drafted from your own pages, in your voice — never generic filler.
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Campaigns, budgets, bidding, keywords, and copy on one card. Edit anything, reject anything — nothing exists in Google Ads until you say go.
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Launched through the Google Ads API and watched for 14 days. After that, nightly optimization — and every change it wants comes back as an approval card.
The launch card
sample card · yours is built from your site, your services, your budget
The product
The bulk launcher turns every service page on your site into its own campaign draft.
Campaigns are planned around the areas you actually serve, shown on the launch card.
Adding a service, moving budget, changing bids — each arrives as a card and waits for you.
Calls and form fills matched to campaigns, per service, so you know what books.
Daily checks flag suspicious invalid-click patterns. Alerts only — you choose the response.
For covered categories, a guided LSA setup in your dashboard, with leads showing live once you run.
Your dashboard also includes a guided setup for Google's Local Services Ads — the pay-per-lead ads at the very top of search — with an eligibility check against Google's category list and a checklist that stays saved.
Pricing
Pay as you go with credit packs, or take an Unlimited plan. Your ad spend is always paid by you, directly to Google.
Founding BetaFIRST 20
First 20 customers only. $249/mo locked for life — every feature included.
$249/mo
RegisterFree account first. Activate Founding Beta from Billing inside — $249/mo, locked for life.
Credit pack
$25 one-time
125 credits · covers $125 of ad spend
Credit pack
MOST POPULAR$100 one-time
550 credits · covers $500 of ad spend
Includes 50 launch bonus credits
Credit pack
$500 one-time
3,000 credits · covers $2,500 of ad spend
Includes 500 launch bonus credits
Credit pack
$1,000 one-time
6,250 credits · covers $5,000 of ad spend
Includes 1,250 launch bonus credits
Launch offer: bonus credits on the $100, $500, and $1,000 packs, applied automatically at checkout.
Prices shown before processing fee. A processing fee is added at checkout to cover card processing — it recovers what the card networks charge us, nothing more.
All sales are final. No refunds — see Terms.
FAQ
Anything else, ask Anvil AI in your dashboard — or write to support@anvilads.com.
That is the bulk launcher's job: one pass over your site builds a campaign draft per service page. You review the whole structure on launch cards and approve what earns a budget.
Yes — and the agent will propose seasonal moves itself as approval cards. You can also pause anything yourself with one click, any time.
They are Google's own new-account promotion, not AnvilAds credits. If your Google Ads account is new, Google matches part of your early spend with ad credit — spend in your first 60 days and Google adds credit back, in tiers up to $4,500. Google sets the amounts and terms; the credit lands in your Google Ads account.
Yes. AnvilAds is priced for businesses an agency retainer does not fit — start with a $25 credit pack and a daily budget you set, and grow from there.
Pay as you go with credit packs from $25 — credits are $0.20 each, never expire, and the agent burns 1 credit per $1 of ad spend it manages (0.75 per $1 past $10k/mo, 0.5 past $50k). Or Unlimited at $499/mo with up to $10,000/mo in spend included and no credits burned. The first 20 Founding Beta members pay $249/mo locked for life. Your ad spend itself is always paid by you, directly to Google.
Never. Every campaign launches from a launch card you approve, and every later bid or budget change the agent proposes comes back as an approval card too. You can edit anything on the card, reject it, or pause everything with one click.
Sign up free. The agent reads your site and drafts your first ads inside your account — you approve the launch card, or you don't, and nothing runs.
Free to sign up · No card · Nothing launches without your approval