Pricing
Two ways to pay, both published. Take Unlimited and never think about credits again — or pay as you go with credit packs. Either way, your ad spend is paid by you, directly to Google.
Founding BetaFIRST 20
First 20 customers only. $249/mo locked for life — every feature included.
Up to $2,500/mo in ad spend included · every feature · price never changes
$249/mo
RegisterFree account first. Activate Founding Beta from Billing inside — $249/mo, locked for life.
Unlimited plans
Subscribe and the agent runs your ads all month with no credits burned, up to the plan's spend allowance.
Unlimited
$499/mo
One flat rate. The agent runs your ads all month — no credits, no meter running.
Agency Unlimited
$999/mo
For agencies running client accounts through Anvil AI.
Pay as you go
You buy credits, the agent spends them as your ads run: 1 credit per $1 of ad spend, and your rate drops as your monthly spend grows. The math is always shown before you launch.
Credit pack
$25 one-time
125 credits · covers $125 of ad spend
The starter pack. Enough to launch your first campaign and watch it work.
Credit pack
MOST POPULAR$100 one-time
550 credits · covers $500 of ad spend
Includes 50 launch bonus credits
About a month of ads for a business spending $500/mo.
Credit pack
$500 one-time
3,000 credits · covers $2,500 of ad spend
Includes 500 launch bonus credits
For steady spenders who still want pay as you go.
Credit pack
$1,000 one-time
6,250 credits · covers $5,000 of ad spend
Includes 1,250 launch bonus credits
The biggest pack before Unlimited simply costs less.
How credits burn
1 credit = $0.20. Credits never expire. The agent burns credits as it manages your ad spend, and the rate drops the more you spend in a month:
Run $500/mo in ads and the agent burns 500 credits — $100 at the standard rate. Unlimited plans include their spend allowance with no burn at all.
New to Google Ads? Your account may qualify for up to $4,500 in Google ad credits.
Every option: approval cards on everything, the 14-day watch on every launch, cancel any time.
Refer a friend — you both earn credits when they make their first purchase.
Launch offer: bonus credits on the $100, $500, and $1,000 packs, applied automatically at checkout.
Prices shown before processing fee. A processing fee is added at checkout to cover card processing — it recovers what the card networks charge us, nothing more.
All sales are final. No refunds — see Terms.
FAQ
Anything else, ask Anvil AI in your dashboard — or write to support@anvilads.com.
Two options, both published. Pay as you go: credit packs from $25 — credits are $0.20 each, never expire, and the agent burns 1 credit per $1 of ad spend it manages, dropping to 0.75 per $1 past $10k/mo and 0.5 past $50k. Run $500/mo in ads and the agent burns 500 credits — $100 at the standard rate. Or Unlimited at $499/mo with up to $10,000/mo in spend included and no credits at all. Your ad spend is always paid by you, directly to Google. The first 20 founding beta members pay $249/mo locked for life, with up to $2,500/mo in spend included and no credits burned.
They are Google's own new-account promotion, not AnvilAds credits. If your Google Ads account is new, Google matches part of your early spend with ad credit: spend in your first 60 days and Google adds credit back, in tiers up to $4,500. Google sets the amounts, they can vary, and Google's terms apply. The credit lands in your Google Ads account, not in your AnvilAds balance.
No. All sales are final: credit packs and subscriptions aren't refundable. If you cancel a subscription, it stays active until the end of the period you've paid for and then stops — no refund for the current period. If something's broken, open a support ticket from Help in your dashboard and we'll fix it.
Yes. Refer a friend — you both earn credits when they make their first purchase: 100 credits land in your balance, and they get a 25-credit welcome bonus. Every account has its own referral link — find yours on the Billing page in your dashboard. Bonuses are credits, never cash, and self-referrals void the bonus (see Terms).
Sign up free, watch the agent draft your first ads, and buy a pack only when you are ready to launch.
Free to sign up · No card · Nothing launches without your approval